Wipro Consumer Care Ventures leads early funding in Singaporean women's health startup

Wipro Consumer Care Ventures, the venture funding arm of Wipro Consumer Care & Lighting, has led a pre-series A funding round of $3.5 million in Singapore-based Moom Health, a women’s health supplement brand for Asian women.

“The round saw continued support from DSG Consumer Partners, pioneers in consumer brand venture capital, alongside participation from Racer Ventures—the family office of the Eu family and founders of Eu Yan Sang— and HPRY Holdings, a private investment firm backed by (Singaporean entrepreneur) Kuok Khoon Hong, the cofounder and chairman of Wilmar International, and others,” the startup said in a statement.

Singapore-headquartered Eu Yan Sang is a company that focuses on traditional Chinese medicine.

Founded in 2021, Moom was co-founded by Maya Kale, whose personal journey with health issues around PCOS led to the brand offering targeted solutions to women.

The company has grown its presence in Singapore, Malaysia, and recently, Hong Kong.

With this funding, Moom is set to scale its personalised wellness approach, delivering targeted solutions designed specifically for the unique health needs of Asian women across the region, the statement said.

“Moom has demonstrated exceptional product-market fit and strong consumer affinity, growing exponentially year on year. We are excited to partner with them on their journey to scale and make a lasting impact,” said Deepak Chandran, partner at Wipro Consumer Care Ventures.

The company added that Moom Health will use the funds to invest in product innovation, strengthen its supply chain and team, expand to new markets, and increase its digital and retail footprint while furthering its commitment to the women’s health field in Asia through increased research and access.

“There is a need for products built by the Asian woman, for the Asian woman, and it’s amazing to be at the forefront of this movement—especially in the women’s health sector,” said Moom Health’s cofounder, Mili Kale. “We have seen tremendous growth in products like Happy Hormones and Healthy V, hero SKU’s targeting specific need states (fertility/PCOS/postpartum recovery & vaginal health, respectively) of the modern Asian woman, and view that as a ‘wake-up call’ that products like these are not only needed, but wanted in the market.”