Vodafone Idea Silently Launches Rs. 340 Prepaid Plan With 1GB Daily Data and Exclusive Night Benefits

In a strategic yet silent move, Vodafone Idea (Vi) has introduced a new prepaid recharge plan priced at Rs. 340, targeting its budget-conscious consumer base in India. The plan comes with a set of attractive benefits including unlimited voice calls, daily data allowance, and SMS, alongside added perks such as night-time data and weekend data rollover. The launch is currently limited to select telecom circles.

What Does the Vi Rs. 340 Plan Offer?

The newly unveiled Rs. 340 prepaid plan offers 1GB of high-speed data per day for 28 days. Upon exhausting the daily limit, data speeds are throttled to 64Kbps. Users also receive 100 SMS per day, with standard charges applicable beyond the quota — Re. 1 for local and Rs. 1.5 for STD messages.

Voice services remain a key highlight with unlimited calling across India included in the package. This positions the plan as a balanced choice for moderate data users seeking seamless voice and messaging capabilities.

Extra Night Data and Weekend Rollover Benefits

In addition to the base offerings, Vi enriches the plan with several exclusive data perks:

• Unlimited Night Internet: Users can browse freely between 12 am and 6 am without impacting their daily data quota.

• Weekend Rollover: Unused weekday data is carried forward and added to the weekend’s balance, ensuring minimal wastage.

• Data Delight: This feature allows users to claim backup data at no extra cost if they run out of their daily limit.

Such benefits add a layer of flexibility for users who have fluctuating data usage patterns throughout the week.

Vi’s Network Expansion and Competitive Play

The quiet rollout of this plan comes shortly after Vi initiated its 5G services in India. With Mumbai being the first city to go live, the company aims to expand next into Bihar, Delhi, Karnataka, and Punjab. The Rs. 340 plan, although based on the 4G network, is part of the company’s broader strategy to retain users amid fierce competition from Reliance Jio and Airtel.

This prepaid offering may help Vodafone Idea retain its user base by catering to budget-conscious subscribers seeking reliability and added value. The silent rollout also suggests Vi may be testing market response before expanding availability to more regions.